"The only thing we want people to take away from our music is a feeling," explains singer/guitarist Bryan Shortell of Northern Faces. "It doesn't matter what it is. The best music makes you actually feel something. It can be any shade of color on the emotional spectrum, but that's what makes a good song. If someone can listen to our record, or see us live and be affected by it in some way, then in my book, we're doing something right."
Offering impossibly catchy hooks and melodies, unparalleled harmonies, blues-influenced instrumentation and a modern pop sensibility, Northern Faces has crafted an impressive standout sound that is all their own. The Albany, NY-based indie-rock outfit showcases their sonic prowess on their self-titled, debut full-length, which was released on April 21st on Equal Vision Records.
Northern Faces has also received over 2.6 million plays on Spotify and has been featured on the Alternative Top 100, Hot Alternative, Rainy Day and New Music Tuesday Official Spotify playlists. "Wait, Wait, Wait" currently holds 1.2 million of those streams alone, with recently released follow-up single, "Cops Come" already racking up nearly half a million plays in just a single month.
"["Cops Come"] is one of those songs that we've always wanted to write," the band reveals, "We love British rock, big hooks, and Stevie Ray-style guitar solos. This song has a bit of all of that in there, but I think it still sounds very 'right now' - it still has a modern feel. "Guitar" is kind of a dirty word in the alternative world right now, and we want to try and change that. Consider this song our battle cry."
Northern Faces was recorded at The Barber Shop Studios in Lake Hopatcong, NJ, with producer Casey Bates (Portugal. The Man, Gatsby's American Dream, Fear Before); And is the follow up to the band's debut EP, Southern Places, which was released in March 2013.
Northern Faces' debut show was an opening slot for The Kooks and Royal Teeth in early 2012. The band has since toured and shared stages with the diverse likes of The 1975, Kongos, Cage The Elephant, Say Anything, RX Bandits, Electric Guest, Civil Twilight, Futurebirds, and Heartless Bastards, and has performed at SXSW and CMJ Festivals.
"Our live shows are our pride and joy," the band shares. "We take a lot of pride in trying to put on a show that leaves a lasting impression on the audience. The stage really is our home."